An excerpt from my gmail spam inbox
Brand new: funeral plan offers! Wow, can't wait to get one of those plans from a surely entirely trustworthy source.
Old faithfuls for the last year or so: Bitcoin! As you can see from all the mails I've received, I'm filthy Bitcoin rich by now. Bitcoin spammers - such benefactors to mankind. And not just in English - I've also been identified as a Spanish-speaking Bitcoin aficionado. ¡Ay, caramba!
Apply and receive funds today (Just remember to include the asterisk next to 'today') - That one day was the one that went by me, so did not receive the funds. Ouch!
I also failed to track that package from Royal Mail I never ordered. Ouch again.
Now off they go - there's that handy Delete forever button.
Upon which Google Mail proudly crows "Hooray, no spam here!" like a rooster on a missing pile of manure.